The mainstream media merry-go-round
By Guest writer for End the Lie
This information may be old news to the folks that visit End the Lie and other sites like it, but the majority of the public still gets their news from the mass media, especially television, and they aren’t aware of the simple facts outlined in this article. Maybe you can pass this along to someone you know who is still trapped on the mass media’s merry-go-round.
People don’t realize that when they are tuned into the mainstream media they are connected to “the man” and the “powers that be” – that is, big oil, big pharma, big banks, big government, and the like – because those are the groups that oversee and support the mainstream media.
The mass media outlets are the persuasion arms and sales forces of those groups and they always have been, in a manner somewhat similar to the establishment political machine.
The mainstream media outlets are extremely costly to own and operate so the owners and operators are all cut from the same cloth – the ultra wealthy. Multi-millionaires and billionaires. The ruling class.
The ruling class is rarely mentioned in the U.S. but it exists in every country and is made up of a very small percentage of the populace. This ruling class has most of the money and political influence.
Walter Cronkite on the Ruling Class (38 seconds)
The mass media are the voices of that ruling class – the wealthy establishment – and any viewpoints they consider to not be in their best interests will be omitted, or if mentioned at all, belittled. Only information that is profitable to the ruling class gets into the mass media.
Bill Moyers sums it up very well:
“The biggest difference between the Russians and Americans was that Russians recognized that the ‘Party Line’ was propaganda from the ruling elite, and Americans who receive the ‘Mainstream Press’ fail to recognize it as ‘propaganda from the ruling elite’ and mistake it for ‘reality.’” – Bill Moyers, American journalist and commentator.
The mass media are public relations instruments and they are very slick. We see good looking, well dressed, articulate and sincere looking people and what they say sounds like gospel truth. It isn’t. They’re just reading scripts.
In reality, they aren’t real journalists or newsmen and women, they’re actors that are paid to look and sound good and to recite the official stances and proclamations of big oil, big pharma, big banks, and big government.
The spokesmen for the mass media are merely salesmen, each with their own rhetorical style and with their own followers, but all of them are promoting the agenda of their employers.
That agenda is to sell us the products and schemes of the ruling class, to make lots of money for the media owners, and to “keep the lid on.” That is, keep the general public pacified or afraid so we won’t become awakened and demand any changes.
The mass media are sheepdogs
Think of the mainstream as the herd and the mainstream media, mainstream politicians, and mainstream “experts” as the voices of the herd. They are not the voices of wisdom or knowledge or genuine research, only the voices of people that have clawed their ways up to the most visible and lucrative levels of government and industry.
If you’ve ever seen a sheepdog at work you saw how one little dog can control and corral a whole flock of sheep by simply barking at the right times in the right places. That’s similar to how the mass media works.
It has been called “managed” or “manufactured” consent. By spreading certain information at certain times the media operators can manipulate the public, not just to buy products, but also to believe, behave, or vote a certain way. And audiences don’t realize they’re being manipulated. That’s why so many Americans don’t know:
* The fluoride poured into the water supplies is industrial waste and “may adversely affect cognitive development in children”
* There’s little evidence that lowering cholesterol improves health
* The safety and effectiveness of vaccines is very doubtful
* Legal prescription drugs kill far more people every year than street drugs
* Economic recessions don’t just happen, they’re planned
* The same corporations fund the campaigns of both presidential candidates
* Foundations are tax shelters for the ultra-wealthy
* What BIS, CFR, SOA, PNAC, Agenda 21, Mossad, and Bilderberg are
* The FDIC that insures bank accounts has nowhere near the funds required to actually pay out
* The Federal Reserve isn’t federal, it’s private
* U.S. Military Gulf War deaths were 10 times the publicized number
* Global warming is a big money-making racket along with the energy crisis and wars in the Middle East
They don’t know these things, and countless other facts, because our mass media are owned by a small number of huge corporations, and they have stock in each other. And they tell us whatever is good for business and little else.
“ABC is owned by Disney corporation, ‘which produces toys and products in developing countries where they provide their workers with atrocious wages and working conditions.’ It has 153 TV stations. Chase Manhattan controls 6.7% of ABC’s stock – enough to give it controlling interest. Chase, through its trust department, controls 14% of CBS and 4.5% of RCA. Instead of three competing television companies called NBC, CBS, and ABC, what we really have is the Rockefeller Broadcasting Company, the Rockefeller Broadcasting System, and the Rockefeller Broadcasting Consortium.” – Daniel Estulin, The True Story Of The Bilderberg Group, 2007.
“A list of the properties controlled by AOL Time Warner takes ten typed pages listing 292 separate companies and subsidiaries. Of these, twenty-two are joint ventures with other major corporations involved in varying degrees with media operations. These partners include 3Com, eBay, Hewlett-Packard, Citigroup, Ticketmaster, American Express, Homestore, Sony, Viva, Bertelsmann, Polygram, and Amazon.com. Some of the more familiar fully owned properties of Time Warner include Book-of-the-Month Club; Little, Brown publishers; HBO, with its seven channels; CNN; seven specialized and foreign-language channels; Road Runner; Warner Brothers Studios; Weight Watchers; Popular Science; and fifty-two different record labels.” – Ben Bagdikan, The New Media Monopoly, 2011.
Leaving the media’s merry-go-round behind
I’ve assembled a few tips for anyone who really wants to understand what is going on.
Pay little or no attention to any arguments that pit one party against another. They’re just finger-pointing politics and a distraction to keep us from noticing the real culprits.
The parties were created to keep us polarized and divided, and therefore powerless. You’ll always get a lot clearer picture of any situation if you just “follow the money.”
Pay little or no attention to the latest villains of the day: al Qaeda, Qaddafi, Saddam Hussein, etc. Most of those villains, even if they are actually villains, were installed or created by western intelligence agencies like the CIA or one of countless others. Follow the money again.
A former CIA operative and State Department expert on terrorism explains:
“What has happened is once the threat of the Soviet Union disappeared, we’ve got a lot of national security bureaucracies and other bureaucracies that are looking for a way to justify their existence, and many are scrambling to get the counter terrorism bonanza… They’re grossly exaggerating the problem. They are hyping it.” – Larry Johnson, former agent of the Central Intelligence Agency.
This tip also applies to the media’s scaremongering about the evil drug lords.
“In my 30-year history in the Drug Enforcement Administration and related agencies, the major targets of my investigations almost invariably turned out to be working for the CIA.” – Dennis Dayle, former chief of an elite DEA enforcement unit.
If a person ever hopes to figure out what’s really going on they must disconnect from the mass media as much as possible. It’s almost entirely propaganda, but it’s so well done you can get seduced by it.
Maybe it’s alright to check out the local events or a game, but avoid the network news like the plague. It’s extremely prejudicial and biased but it’s so slick and well packaged, and the bias can be so subtle, that you are drawn into to it. But it isn’t real news, it’s a sales pitch. Don’t buy it!
A perfect, and disgusting, example of this propaganda pertains to the current riots in the Middle East. We’re being told they are because of some anti-Muslim movie. The people aren’t upset by our relentless bombing and slaughtering of their families and all the deformed babies from uranium bullets we’re shooting everywhere. They’re OK with all of the misery and suffering and death, but they just really hate a bad movie.
“We sent Marines into Lebanon and you only have to go to Lebanon, to Syria or to Jordan to witness first-hand the intense hatred among many people for the United States, because we bombed and shelled and unmercifully killed totally innocent villagers – women and children and farmers and housewives – in those villages around Beirut. As a result of that… we became kind of a Satan in the minds of those who are deeply resentful.” – Jimmy Carter, 39th president of the United States, some years after he left the White House.
“We have shot an amazing number of people, but to my knowledge, none has ever proven to be a threat.” – General Stanley McChrystal, senior American and NATO commander in Afghanistan, 2009.
There is a very good reason why the mainstream media is called “mass media.” It’s because they are specifically tailored for the masses, to get control of our minds and our wallets, and to keep us herded and corralled.
Switching from the mass media to the “alternative” media is no guarantee that you’ll understand everything. But not switching is a guarantee that you’ll be part of the herd forever.
“Shortly, the public will be unable to reason or think for themselves. They’ll only be able to parrot the information they’ve been given on the previous night’s news.” – Zbigniew Brzezinski, United States National Security Advisor to President Jimmy Carter, and advisor to every administration since.
“We paid $3 billion for these television stations. We will decide what the news is. The news is what we tell you it is.” – David Boylan, WTVT station manager.
“We’re not in the business of providing news and information, we’re simply in the business of selling our customers’ products.” – Lowry Mays, Clear Channel CEO (Clear Channel controls roughly 1,200 radio stations).
“The corporate grip on opinion in the United States is one of the wonders of the Western world. No First World country has ever managed to eliminate so entirely from its media all objectivity, much less dissent.” – Gore Vidal.
“Any dictator would admire the uniformity and obedience of the media.” – Noam Chomsky, MIT professor of linguistics.
Edited by Madison Ruppert
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Ultra Concentrated Media – Facts
Vivendi Universal
Vivendi, better known as a collossus of the privatized water industry – from Puerto Rico to Three Valleys Water in the UK – merged with media company Seagram in 2000. Europe’s answer to AOL Time Warner, Vivendi Universal has taken ‘convergence’ furthest – integrating film, music and mobile phones. As a telecoms giant it has big stakes in the cables and wires that deliver these services.
VivendiNet is the home of all the company’s Internet projects, including Vizzavi.com with Vodafone combining Internet, mobile phones and interactive TV. Also owns MP3.com a music download site to rival Napster, Education.com, an online learning site.
Universal Music Group has a 22 per cent share of the global music market with labels like Polygram and Motown – and operates in 63 countries.
Canal+ the leading French station has 14 million subscribers in 11 European countries. Universal Studios has networks across the world, and theme channels like ‘Action and Suspense’, whilst Universal TV owns TV series such as Kojak, Miami Vice, Columbo. Cinemas include the Cineplex Odeon chain, and United Cinema International.
Owns 2 French major mobile phone companies. Vivendi Telecom International has operations in Spain, Hungary, Monaco, Poland and Egypt.
PLUS Vivendi Environment, the water and utilities group – including UK train service Connex.
Five theme park ‘Universal Studio Experiences’ from Barcelona to Beijing.
Havas owns 60 publishing houses selling 80 million books and 40 million CD-ROMS a year.
AOL-Time Warner
In January 2001 one of the largest mergers in corporate history made America Online (AOL) and Time Warner the world’s biggest media company. AOL has 27 million subscribers. They spend an incredible 84 per cent of their Internet time on AOL alone, which provides a regulated leisure and shopping environment dominated by in-house brands – from Time magazine to Madonna’s latest album.
##‘A vast empire of broadcasting, music, movies and publishing assets, complemented by AOL’s dominant Internet presence, all fed to consumers … through Time Warner’s cable network. Think of it as AOL Time Warner Anywhere, Anytime, Anyhow,’ – TIME magazine.ˆ1ˆ
12 companies including Warner Bros (Daffy Duck) and Hanna-Barbera Cartoons (Scooby Doo). Multiplex cinemas in 12 countries.
29 operations from Poland to Brazil including CNN, Time Warner Cable with 13 million customers in the US.
24 book brands – from Time Life Books to Little, Brown and Company.
Time, Fortune and 33 other titles with a total of 120 million readers.
PLUS 24 book brands, 52 record labels, and the entire Turner Entertainment Corporation including four sports teams.
AOL US and AOL International (14 countries) plus eight other online ventures including CompuServe and Netscape. Time Warner Cable is trial-running a telephone service over the Internet in the US.
Theme parks, Warner Bros studio stores in 30 countries, and tied merchandise.
The Walt Disney Company
The company wants to extend the Disney experience into almost every aspect of life. The magic need never stop in Celebration, Florida, the $2.5 billion pre-planned town built by Disney, which regulates everything from who can move in to the height of the residents’ hedges.
‘In 1998, ABC News discarded an investigative report that raised embarrassing questions about hiring and safety practices at Disney World.’ – Leo Bogart, Commercial Culture.
The Disney Channel broadcasts in 8 countries. International sports channel ESPN broadcasts to over 165 countries in Asia, Europe, Latin America. Other channels include Walt Disney TV, Sportsvision Australia and eight others.
Five magazine publishing groups and four newspapers including St Louis Daily Record.
Disney Theatrical Productions’ extravagant stage musicals include The Lion King, Beauty and the Beast.
Major US TV networks ABC television & radio – 10 television stations and 29 radio stations.
Include Disneyland LA and Paris, Disney World Florida, MGM studios, Disney’s Animal Kingdom, World Sports Complex, 27 hotels with over 36,000 rooms, two cruise ships, and the Disney Institute where professionals can ‘discover the business behind the magic’.
PLUS Disney Books, 18 online ventures including Infoseek, 6 music labels, several hockey and baseball teams, and 720 Disney Stores worldwide.
Walt Disney, Touchstone, Miramax Films, Buena Vista, and four others.
Bertelsmann AG
Heinrich Mohn, head of the German Bertelsmann house from 1921, was a sponsoring member of the SS. The company was a major printer of Nazi material during the ‘Third Reich’.ˆ2ˆ
Bertelsmann Services Group – from consumer databases to call centres around the world. Multimedia ad agency, Pixelpark ‘brand manages’ major clients such as Adidas.
Bertelsmann is the world’s biggest publisher. Random House shifts over a million books a day in the US alone, and the company has Book Clubs across Europe, operations in South America, and is a major publisher of science titles.
Owns the UK’s Channel 5 and TV and radio stations across Europe including the RTL network. With 22 television stations and 18 radio stations in 10 countries, RTL Group is Europe’s biggest broadcasting corporation. Bertelsmann Broadband is a new interactive TV venture, ‘the convergence between televisions and computers’.
Gruner & Jahr publishes 80 magazines worldwide, from Femme to Prima, and owns nine newspapers across Germany and Eastern Europe.
From Germany to Malaysia online book shopping across the planet, Lycos web portal, Barnes & Noble.com – and numerous other online ventures.
Bertelsmann Music Group (BMG) operates in 54 countries. Its US labels own in turn 200 labels worldwide.
Viacom
Viacom broke US rules controlling media ownership when it bought TV network CBS. Within a week, Senator McCain had proposed a change to those rules. Viacom is McCain’s fourth biggest ‘career patron’.ˆ5ˆ Viacom from the cradle to the grave: ‘You can literally pick an advertiser’s needs and market that advertiser across all the demographic profiles, from Nickelodeon with the youngest consumers to CBS with some of the oldest consumers.’
‘Unbridled consumerism.’ – MTV’s Tom Freston outlines MTV India’s content.ˆ3ˆ
Major ownings, from Paramount to United Cinemas International, a joint venture with Vivendi Universal with 104 cinemas in Europe, Japan and South America. Blockbuster is the world’s largest renter of videos with stores in 27 countries.
CBS has 200 affiliated TV stations, and distributes its shows globally. MTV the music video channel reaches 342 million households worldwide. Viacom also owns VH1, MTV’s music channel ‘competitor’. Other major networks include Nickelodeon, Paramount and Comedy Central.
News Corporations
News Corp uses its global reach to localize its tax calculations, getting its accounts done in countries with low tax rates – as a result it paid only 6.1 per cent tax worldwide in the 4 years to June 1998.7
‘Our reach is unmatched around the world. We’re reaching people from the moment they wake up until they fall asleep.’ – Rupert Murdochˆ6ˆ
FOX News, and seven other US news networks. In the UK, BskyB, Sky with 150 channels and services. Australian channel FOXTEL. STAR TV satellite service reaches over 300 million people across Asia. Phoenix satellite TV and four other channels serve much of China. News Corp also broadcasts into India, Japan, Indonesia, New Zealand, Latin America, Europe.
HarperCollins and seven other publishing houses.
The New York Post in the US, The Times, The Sun, and the News of the World in the UK. In Australia the company owns over 100 national and regional titles including The Australian, The Daily Telegraph, The Sunday Tasmanian, and 67 suburban papers. Also Independent Newspapers of New Zealand, with 55 national and community papers, and titles in Fiji and Papua.
Australian National Rugby League, the LA Dodgers baseball team, and UK football clubs.
Fox TV is the largest in the US with 22 stations. Hit shows include ‘Who Wants to Marry a Millionaire?’ There are 14 Fox companies internationally including 20th Century Fox TV.
http://www.newint.org/features/2001/04/01/facts/
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good job
sometimes you just have to remind americans of the obvious.
of course, most could care less where they get ‘news.’
it makes no difference to them wether they are being told ridiculous, bold faced lies in the service of moneyed interest.
all that matters is that their favorite team wins and what kartrashian slutbag is fucking what scumbag this week.
most americans dont even deserve the truth, and would shit their britches if they heard it. they are not worth saving or helping. let them die the ignorant piles of shit they were born.